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Arranging The Fakers

[Blind Gossip] We talk about fake Hollywood couples all the time.

Sometimes the couples are put together to distract from something bad that is happening. Sometimes they are put together to hide the fact that one or both parties are gay. Sometimes they are put together for promotional purposes. Sometimes it’s a combination of factors.

Of course the couples themselves never admit that their relationship is fake!

Neither do their publicists, who are usually the ones involved in setting up the fake romances in the first place and making sure the contracts are enforced.

However, one publicist just admitted that he was personally involved in setting up these fauxmances!

On a recent podcast called The Quicky, a publicist from one of the biggest PR companies talked about his part in setting up fake Hollywood romances strictly for for publicity purposes.

Jack Ketsoyan used to work for PMK-BNC.

PMK-BNC has repped a lot of big stars over the years, including Keanu Reeves, Sharon Stone, Sandra Bullock, Kate Hudson, Selena Gomez, Colin Farrell, Mariah Carey, and Robert Redford.

Ketsoyan says that fake relationships were once used to cover up the fact that a popular actor was gay. However, now it’s usually about generating hype for a project. He says that the relationships usually last about a year and that it’s not unusual for the clients to sign a contract.

Jack, who admits to staging two relationships during his career, said that they are also a useful way of distracting the public from negative headlines.

He spoke briefly about arranging a fake relationship for one male actor to divert attention away from his latest Hollywood flop.

He also claimed that one major female celebrity got a career boost out of a fake relationship he helped to set up and is now a “household name.”

Similar: The Dawn Of A New Faux Romance

Male Actor:

Female Celebrity:

[Optional] When you think of celebrity fauxmances, which celebrities pop into your head first?

Reader Interactions

Comments

  1. shelaur22 says

    Optional: Affleck and Garner, one of the biggest shams for PR and good press ever, right up there with Tom and Nicole

    • deepsigh says

      Three kids seems like one hell of a commitment to fakery! Not saying they weren’t sham..IDK….but..THREE kids?!?

  3. XcusemyEnglish says

    Male actor: ?

    Female Celebrity: J.Lo (and P.Diddy?)

    I think fauxmances are still used to keep celebs in the closet. When both parties are equally famous, it’s probably about attention/promoting a project, but when one is super famous and the other one more or less a nobody, it’s more likely a bearding relationship.

    [Optional] L. DiCaprio, R. Seacest (bearding); T. Swift, Kendall Jenner (not sure)

  4. Spyci Paprika says

    Make Actor: Keanu Reeves. I never believed his relationship with Sandra Bullock was real, 1- no offense, butI cannot see him attracted to someone like Bullock.

    Female Celebrity: Selena Gomez, no one really cared about her before the Bieber, if it wasn’t for their relationship she would have Demi Lovato B status instead of her A status.

    • yo1774 says

      You can laugh as much as you want, but Selena is the singer with more followers on instagram.

      Yes, i know that it’s hard to believe because she is talent free with no stage presence at all, but the truth is she is very popular (even without Bieber near her)

  5. titchsk says

    The most recent faux relationship I’ve seen is Shawn Mendes and Camila Cabello. They are both gay but desperately trying to convince people they are heterosexual. I feel bad for them, it must be horrible to be forced into relationships for PR.

    I can’t even begin to imagine how they and their real partners must feel. Can’t be nice to have to sneak about and constantly be frightened of being caught. It must make them question whether it’s all worth it.

    • yo1774 says

      The levels of pathetism of that couple are so high that they are bing publicly mocked, and that’s exactly what they deserve.

      I understand why he does that (because he seems to have an issue with people thinking he is gay), but frankly she didn’t need that crap at all.

      I would feel bad for him if he wasn’t so blatantly low key homophobic in his interviews. I think she is bi, and she has no problem with that

    • Backtothestart says

      Shawn Mendes basically said it himself in that song of his “In My Blood”. He’s closeted and suffering. Not sure what Camila’s deal is though she definitely gives off the queer vibes. They should’ve just milked their friendship which was much more endearing and believable. This “relationship” now is embarrassing and awkward and plain weird for two people who always said they were like siblings to each other.

    • Princesspc says

      I heard rumors about him but.not.her. He reminds me of James Dean but does not look like him.

  6. cherry37 says

    My favorite fauxmance of all time is Hiddleswift because they tried so hard and it was so funny. People still laugh at pictures of Tom’s “i love ts” tank top.

    • maryhg says

      honestly, to me every TS pr relationship is comedy gold, like the harry styles one, he looked like he wanted to jump of a freaking bridge most of the time and after the ‘breakup’ the way she looked sitting alone in that boat while he was having a craic in a jacuzzi with business magnates in a private island lmao

  7. SarynotSary says

    I wouldn’t know, but whenever I hear “staged relationship” my mind immediately drifts to the latest Pratt/Schwarzenegger hype. They’ve always looked so awkward to me, can’t even fake an ounce of chemistry

    • whatisleft says

      They are married and are definitely bonded over all the church stuff. I think she’s supposed to be pregnant already, hence the quickie marriage.

  8. BitterBlondin says

    Oh, where to begin? Tom & Katie, Kristen & Robert, Bradley & Irina (with both each other and anyone else they might be dating), Kardashian & anyone, Leonardo & his swimsuit models…

  9. carrieva9 says

    I have no idea but I really hope we find out! PR relationships are basically standard now.

  12. sparkles55 says

    With current fake couples, I think of Camilla Cabello and Shawn Mendes, Timothee Chalamet and Lily Rose Depp, Rami Malek and Lucy Boynton. But I think two of the biggest and most obvious is probably Taylor Swift and Tom Hiddleston and Taylor and Harry Styles…actually I feel like most of Taylor’s boyfriends have been PR setups.

    These couples are fake as *

  14. Napoleon says

    Just out of curiosity, can an arranged relationship bring to a marriage and kid/kids? Can this happen?

    • BitterBlondin says

      Well look at Bradley and Irina. And Tom Cruise and Katie Holmes. The child was in the contract.
      Though I still don’t know how Katie got to keep Suri.

    • Napoleon says

      @BitterBlondin
      Thanks! You’re right! Those were most likely PR couples for sure. Another couple I thought was staged, at least at the very beginning, was Lively/Reynolds. He came from a bad divorce with ScarJo, rumors were swirling about him being too controlling, she came fromt he nude pics leak, they both needed good publicity. But after 2 kids and a third on the way, things must have changed, even though I still think their public couple image is carefully crafted by their PR teams.

    • rayodeplata says

      Apparently Katie Holmes’ father, who is a lawyer, had a heavy hand in writing the contract. That’s why she kept Suri.

  16. katfay says

    Household name-a housewife? Tinsley Mortimer with Scott the coupon guy or Billy Bush?

  18. littlemissmeow says

    Male actor: Kellan Lutz

    Celebrity actress: Brie Larson

    Fauxmances are lame, but Hollywood cares too much about what fans think, as they drop the cash on these celebs ventures.

  19. WolfeGirl81 says

    Henry Cavill and Kaley Cuoco dated for two weeks, had to be a set up. Everything was super public when they were together. She has even stated that no one cared or followed her before him.

  21. itstarapagain says

    I always think about Jeremy Renner and that girl who was supposedly his baby mama
    that was really really bad!

  22. likethemapples says

    This could be about so many people and relationships lol.

    I understand why celebs do them, but I lose interest and respect for celebs who try to promote a genuine, humble, private image and then are out there with their PR relationships and calling up the paps.

    However, while I think PR relationships or marriages are stupid, I do think it’s absolutely horrible to bring children into it. You have to be a pretty crappy person to bring innocent kids into your publicity schemes.

  24. PinkFlamingo says

    The “household name” actress has to be Nicole Kidman. Nobody ever heard of her before her fake PR marriage to Tommy Boy.