[Blind Gossip] She is failing at everything!
Network executives hired this newsy women for a top TV hosting gig because they thought she could do it all and be a big ratings draw.
That didn’t happen.
When she refused to do hard news/politics, it severely limited their options. Then she bombed on celebrity interviews, which left them with no more options. They thought she would do both, but it turns out she’s not doing either one.
So she can’t stay where she is, doing what she’s doing. Options?
Hard stories don’t really work in that time slot, but she doesn’t really read as “soft” and she can’t do soft news stories either. They might try to reboot her by including some political material and/or retraining her to be more “soft.” Challenging, though, because she’s just not that likable.
Or they could shuffle her to somewhere else on the network.
Or they could simply pay her off to go away.
Similar: Bye Bye Boobs McGee
[Optional] What should network executives do? Reboot, shuffle, or pay off?
Woman: Megyn Kelly
Megyn Kelly’s show is getting shuffled!
It’s not just because her show, Megyn Kelly Today, is not doing well in the ratings. It’s because she is dragging down the rest of the NBC morning schedule!
A year ago, it was two hours of Today with Matt Lauer and Savannah Guthrie, then one hour of Tamron Hall and Al Roker in Today’s Take, then one hour of Today With Kathie Lee & Hoda.
Matt Lauer got canned for sexual harrassment and they had Hoda Kotb replace Matt. That was an interesting choice, because they could have put Megyn Kelly in that position but chose not to do so. They chose to give Kelly her own hour instead, which killed off Tamron and Al’s hour.
So, right now it’s two hours of Today, then one hour of Megyn Kelly Today, then one hour of Today With Kathie Lee & Hoda.
It’s not working.
Not only are Megyn Kelly’s ratings bad, but her bad ratings as the lead in show for Kathie Lee and Hoda’s show are dragging down their ratings as well! Uh oh.
So… shuffle shuffle shuffle.
After the shuffle, it will be two hours of Today, then one hour of Today With Kathie Lee & Hoda, then one hour of Megyn Kelly Today.
The schedule shuffle might not seem like a big deal, but it is. Megyn Kelly is never going to be the cohost of Today, the crown jewel show. She’s not even worthy enough to appear directly after the crown jewel show! Instead, she is getting pushed to the least desirable slot in the morning schedule.
This is all basically a vote of “no confidence” in NBC’s $20 million dollar woman.
Congratulations to Jeanmarieok and SayItAintSo for being first with the correct response!
And if you are wondering how Hoda and Kathie Lee feel about bumping out Megyn Kelly to get a better time slot for themselves… we’re betting it’s a little something like this: